Savvy customers and luxury brands seeking the next generation outlet experience

Secret Sales launched in 2007 as the UK’s first designer sales website and is now pioneering digital online designer outlets alongside flash sales, making it the best choice for savvy customers and luxury brands seeking the next-generation outlet experience.

Secret Sales is now introducing Secret Outlet. Physical outlet villages have been a big retail trend in the past 10 years, and Secret Sales is now proud to launch the first online outlet village. Our customers will find a great selection of brands at amazing prices with faster delivery times.

Our mission is to help each brand sell large volumes of inventory in concentrated ways. We achieve that by making those products highly desirable to a substantial, growing audience of shrewd customers. We utilise beautiful brand and product imagery, lust-worthy prices and, importantly, a subtle fear of missing out — a sentiment carefully cultivated across our website, targeted emails and editorialized content.

Trusted by 1,600 designer brands across fashion, home and lifestyle categories, our online outlet consistently provides reasons for our customers to return regularly. Unlock your full selling potential with Secret Sales and Rithum.

Reach out to us today for more information and steps to get started.