With TikTok Shop, TikTok users can discover and purchase the products they love without ever leaving the platform. It’s a frictionless experience that lowers drop-off rates and increases sales. These users aren’t just browsing — they’re buying; as referenced by the popular hashtag #TikTokMadeMeBuyIt — and they could become your next customer. Tap into TikTok’s community of over 1 billion monthly active users, and unleash your business’s potential!
Why TikTok Shop?

  • More high quality traffic: Visibility on purchases improves our algorithms to optimize traffic for conversions.
  • More data visibility: Track real-time performance, traffic, customer reviews and transaction data through TikTok Shop’s data dashboards.
  • Creator collaboration at scale: Get access to TikTok Shop’s Affiliate Program, which enables you to easily partner with creators and grow your business.
  • Real-time interaction: Leverage the power of livestreams to speak directly with viewers and answer their questions to build trust and interest.