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Shoppers ask AI what to buy. Almost none of them check the answer with you.
AI shopping adoption peaks at 84% among households earning $100K to $150K, and 64% of shoppers under 28 buy on AI’s word alone. When the answer is wrong, shoppers blame the brand: more than half lose trust, and 1 in 6 walk away from the sale entirely.
We asked 1,046 online shoppers in the U.S. and U.K. how they use AI to find, trust, and choose products. Read the infographic for the three findings that stood out, and the move to make on each one.
