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Rithum Expands Support for Brands and Retailers on Amazon in the Netherlands
Research Triangle Park, N.C. — March 18, 2020 — Rithum Corporation (NYSE:ECOM), a leading provider of cloud-based e-commerce solutions that enable brands and retailers to increase global sales, today announced support for Amazon.nl, coinciding with Amazon’s launch in the Netherlands. Rithum’s support for Amazon.nl allows merchants with a European unified account the ability to list and sell their products directly to consumers on Amazon’s new Dutch marketplace.[1]
With 85% of the Netherlands’ population shopping online[2] in an e-commerce market worth an estimated €23.7 billion,[3] it could be a fertile market for brands and retailers to unlock their selling potential and reach new customers. Amazon.nl could provide an excellent means of reaching this market.
Rithum’s platform can help provide full support for brands and retailers on Amazon.nl, allowing them to transition seamlessly to the new Amazon marketplace with minimal manual lift. It can help enable streamlined inventory management and order fulfilment across multiple marketplaces, content optimization to adapt existing product details to the requirements of every marketplace, and the ability to develop effective pricing strategies.
Specifically, by leveraging Rithum’s platform, brands and retailers on Amazon.nl can position their businesses to:
- Optimize marketplace listings on Amazon.nl and globally
- Leverage advanced pricing automation with Rithum’s repricer
- Utilize Fulfilment by Amazon (FBA) and dashboards to inform Prime strategy
- Access intelligence on Buy Box performance and pricing trends via an Amazon Pricing Console to inform strategy.
Jon Maury, EMEA Managing Director at Rithum, commented:
“The Netherlands is a highly attractive market for our customers, so being able to provide access to this location through such a popular e-commerce platform is a fantastic opportunity. From our experience, brands with an international strategy to engage consumers on their preferred marketplace are much better equipped to disrupt and thrive. Selling on Amazon to such an internet-savvy country should be a major consideration for not just all of our customers but all brands looking to scale their e-commerce business.”
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[1]https://www.aboutamazon.eu/press-release/amazon-to-launch-a-new-shopping-experience-on-amazon-nl
[2]https://www.ecommerce-europe.eu/wp-content/uploads/2019/07/European_Ecommerce_report_2019_freeFinal-version.pdf
[3] https://ecommercenews.eu/ecommerce-in-europe/ecommerce-the-netherlands/
About Rithum
Rithum (formerly CommerceHub and ChannelAdvisor) is a leading global commerce solution that supports the entire commerce journey—from product listing and discovery to order fulfillment and performance optimization. By streamlining the path to purchase, Rithum enables brands and retailers to operate more efficiently, so they can maximize profitability.
With AI-powered automation, unified insights, and seamless integration across commerce and media channels, Rithum allows your team to focus on growth strategies while we handle the complexity of omnichannel orchestration. Whether you’re launching new products, expanding into new markets, or optimizing retail media campaigns, Rithum helps you turn every customer touchpoint into a revenue-driving opportunity.
Top global retailers and brands, such as Adidas, Best Buy, B&Q, Draper Tools, The Home Depot, and Zalando, trust Rithum to streamline their commerce operations and maximize results. With teams based in the U.S., U.K., Ireland, Spain, and Australia, we partner with clients worldwide to make commerce smarter, faster, and more connected.
Media Contact
Walker Sands, for Rithum
rithum@walkersands.com
