What is Everyday Market from Woolworths?

Woolworths Group is Australia’s largest retailer with an expansive ecosystem across B2C, Everyday, B2B & retail platforms. Woolworths serves 22.7m customers on a weekly basis and e-commerce continues to be a focus to better serve customers, with the channel growing 39% YOY. 

Everyday Market from Woolworths is an integrated marketplace that launched in September 2021. It offers customers an extended range of products and categories to complement their shopping experience on woolworths.com.au and the Woolworths app. Customers can also collect Everyday Rewards points when shopping Everyday Market products.

Our Everyday Market partners and sellers own the retail price, inventory management, fulfillment and shipping. 

What’s the difference between an Everyday Market item and a Woolworths item?

Everyday Market items are sold by our Everyday Market partners and sellers, and are not sold by Woolworths, these items are shipped separately from Woolworths grocery items. This means that Everyday Market sellers are responsible for listing, selling and delivering orders. You can identify an Everyday Market item on woolworths.com.au by looking for the orange market stall icon displayed around the product listing or image.

Interested in becoming a Seller on Everyday Market?

Whether you’re an existing Woolworths supplier or new, we’d love to hear from you. Email us at
sellerhelp@woolworths.com.au and we will direct you to the relevant Category Manager. Please be sure to include a summary of your business, relevant categories to you and the range you’d be interested in listing on Everyday Market.