Retailers need to improve customer experience and enable their own business agility with minimal technology lift

In today’s “Now Economy,” consumer expectations are higher than ever. People want to find more products fast and receive them faster. But while the needs seem simple, meeting them is not. Traditional online retail models make it nearly impossible to accurately predict trends, stock the right levels of inventory, select the best channels, build the right delivery logistics—and still make money. Which is why it’s becoming so critical for retailers to embrace a much nimbler approach.